Why would your Creative Greenius walk away from his high-paying, highly rewarding executive role at CBS EcoMedia where I was working to fund environmental, education, and wellness projects all across the USA, just as the company hit more growth milestones and was likely to pay generous bonuses?
The answer is simple and direct – because I have done The Math.
And so it is that I resigned from my position as Director of Strategic Partnerships and Public Affairs for CBS EcoMedia effective the first of this month and I will now be devoting my full time to working on climate change response with the South Bay 350 Climate Action Group, the South Bay Bicycle Coalition and 350.org
I had no other choice once I did The Math and saw what things add up to – and how little time we have left before the global temperature goes past the Game Over limit of 2°C.
When I was a child, Wednesday was Incinerator Day, the day they burned the garbage we all threw down the garbage chute in the six story brick apartment building my family lived in (which was one of a dozen six story brick apartment buildings that were all part of the same Brooklyn complex we called home.)
It doesn’t look any different in this recent Google satellite shot than it did in 1965 when the white and grey ash used to fall from the skies and cover our clothes, hair cars, trees, streets and everything else under the chimneys each buildings’ incinerators spewed their emissions out of. Don’t even get me started about the aroma that permeated the air every “Ash Wednesday” as my Catholic mother dubbed hump day.
This was five years before the Clean Air Act of 1970, before any kind of regulations on car and truck emissions or fuel standards or burning your garbage.
One of the fundamental goals of the Clean Air Act was “To protect public health and welfare from any adverse effects.“
The Greenius says goals are nice and cute, but commitments and action are what gets things done and commitment comes at its most potent and powerful form when it is driven by people acting on behalf of their basic human rights – it’s been proven throughout history.
Today, right here, right now the biggest and most immediate threat we face is the destruction of our climate and a future of hell and high water for the Baby Boomers, their kids and grandkids.